Works that I admire.
EXPERIENCES
FP7 McCann Dubai
Art Director . 2022 - present
// Clients: Mastercard, L'Oreal Paris, Aldar, Heinz
Publicis Groupe Singapore
Art Director . 2019 - 2022
// Clients: Samsung, Audi, MG, Nespresso,
Disney, Panadol, Ferrero, Nutella
Ogilvy & Mather Tokyo
Creative Intern – Art Director . 2018
// Clients: Tokyo FM, Olympus, CocaCola
ARGONAUT San Francisco
Creative Intern – Art Director . 2018
// Clients: MetLife, Cricket, CodeTenderloin
Ogilvy & Mather New York
Creative Intern – Art Director . 2018
// Clients: Ikea, Siemens
Facebook Hamburg
Art Director Junior “4 Seconds Projects” . 2017
// Client: Labello
EDUCATION
Master of Science, Kreation and Management,
Steinbeis University
Berlin, Germany.
Thesis: To analyze the impact of advertising into
the mind of children.
January 2017 - May 2019
Diploma, Art Direction,
Miami Advertising School Europe
Hamburg, Germany.
January 2017 - December 2018
Bachelor, Cinema and Media Engineering,
Polytechnic University
Torino, Italy.
September 2012 - September 2016
JUROR & LECTURER
Canadian University Dubai
Design Final Competition Juror . 2022
First Media Design School Singapore
Design Guest Lecturer . 2020 - 2021
Film Festival Torino
Juror . 2015 – 2016
PUBLICATIONS
Ramadan 2023: The guide to reactive holiday content –
by FP7 McCann’s Giovanni Scopece
07 Mar 2023 - Campaign Middle East
Dubai Lynx 2023 Grand Prix Winners
16 Mar 2023 - Little Black Book
The Annual 2022: Top 10 digital and
28 Nov 2022 - Campaign Middle East
Heinz Arabia Dives into World Cup Spirit
28 Nov 2022 - AdAge
Real-life Where's Waldo at the World Cup
28 Nov 2022 - The National
Heinz Arabia turns football fan into
28 Nov 2022 - Campaign Middle East
How Heinz used an innovative marketing stunt
28 Nov 2022 - DOHA news
Thomas Heinz has been transformed into a
walking billboard for Heinz Arabia
28 Nov 2022 - Your Middle East
Why Is Everyone Trying To #FINDHEINZ?
28 Nov 2022 - Tech Bullion
Mastercard expands decades-long football
legacy through GUINNESS WORLD RECORDS™ title
26 sept 2022 - Bloomberg
Luis Figo plays football in zero gravity
27 sept 2022 - Sky Sports
Luis Figo helps break world record on
27 sept 2022 - ESPN
GUINNESS WORLD RECORDS title for the 'Highest
Altitude Game of Football on a Parabolic Flight
26 sept 2022 - Wallstreet
Luís Figo plays in record-breaking zero-gravity
26 sept 2022 - The Guardian
First of Its Kind Zero Gravity Football Game
27 sept 2022 - Little Black Book
Zero-gravity football game played at 20,230 feet
27 sept 2022 - INDEPENDENT
Luis Figo helps break world record
27 sept 2022 - TOY.news
The first-of-its-kind football game in zero gravity
conditions to a place where no match
27 sept 2022 - Markets Insider
The highest altitude match in history
27 sept 2022 - Time Out Dubai
LUIS FIGO PLAYS IN RECORD-BREAKING HIGHEST
ALTITUDE ZERO-GRAVITY FOOTBALL GAME
27 sept 2022 - EuroSport
Zero gravity soccer game breaks world record
8 Oct 2022 - Fox Detroit
Zero-Gravity Football with Luis Figo -
8 Oct 2022 - Guinness World Records
Portuguese legend Luis Figo was among eight soccer
stars who set a new Guinness World Record
26 Sept 2022 - NBC Los Angeles
26 Sept 2022 - USA today
Luis Figo helps break the world record
26 Sept 2022 - UK Sport
RECORD-BREAKING ZERO-GRAVITY FOOTBALL GAME
26 Sept 2022 - Soccer 24 Africa
Nothing compared to competing in zero gravity,
more than 20,000 feetabove the ground, which
is exactly the scenario agency FP7 McCann Dubai
26 Sept 2022 - Muse by Cllio
Luis Figo flies in a special aircraft
30 Sept 2022 - Switzerland Times
for the 'Highest Altitude Game of Football (Soccer)
30 Sept 2022 - The Korea Herald
L’Oreal Paris holds celebration of women’s
23 March 2022 - Arab News
L’Oréal Paris Celebrates Women’s Month
21 March 2022 - destinationKSA
2021 Forbes 30 under 30 Shortlist
La Stampa Achille Valdata Award Juror
32 Torino Film Festival - torinosette
Campaign Name: Don’t Ignore The Signs
Client: FCB Health - Ads of the World
Campaign Name: Turns Writers into Artist
Client: Faber Castell - Ads of the World
Client: FCB Health - Ads of the World
WeLoveAd
Client: FCB Health | Campaign Name: The End.
WeLoveAd
Client: Faber Castell |
Campaign Name: Turns Writers into Artist.
Campaign Name: Shortest Horror Stories
Client: 13th Street - Ads of the World
HONORS & AWARDS
Client: Mastercard | Campaign Name: The Out of
this world Match.
Client: Heinz|Campaign Name:
HeinzJack|Category: Outdoor,
Live Advertising & Events.
Client: Heinz|Campaign Name:
HeinzJack|Category: Guerrilla Marketing & Stunts.
Client: Heinz|Campaign Name:
HeinzJack|Category: Entertainment: Live Experience.
Client: Heinz|Campaign Name:
HeinzJack|Category: Breakthrough on a Budget.
Client: Heinz|Campaign Name:
HeinzJack|Category: Ambient Outdoor.
Client: Heinz|Campaign Name:
HeinzJack|Category: Use of Ambient Media:
Large Scale
Client: Mastercard | Campaign Name:
The Out of this world Match |
Category: Challenger Brand
Client: Heinz|Campaign Name:
HeinzJack|Category: Immersive Experiences
Client: Heinz|Campaign Name:
HeinzJack|Category: Use of social & Digital platforms
Client: Heinz|Campaign Name:
HeinzJack|Category: Talent: Digital & Social
Client: Mastercard | Campaign Name:
The Out of this world Match |
Category: Brand Experience & Activation
Client: Mastercard | Campaign Name:
The Out of this world Match |
Category: Public Relations.
Epica Award - Shortlist
Client: Mastercard | Campaign Name:
The Out of this world Match |
Category: Sport-Related Advertising.
Client: FCB Health | Campaign Name: The End |
Category: Social Brief.
Client: Adidas | Campaign Name: Laundrogym |
Category: Student Events-Experiential.
Facebook – 4 Second Film
Client: Facebook-Labello |
Campaign Name: Kiss More.
Future Lions 2017 Shortlist
Client: Lorpen | Campaign Name: Geosocks.
2018 Applied Arts Awards Winner
Client: Faber Castell |
Campaign Name: Turns Writers into Artist.
SIA – Summit Creative Award Gold
Client: Faber Castell |
Campaign Name: Turns Writers into Artist. |
Category: Student Campaign.
SIA – Summit Creative Award Gold
Client: FCB Health | Campaign Name: The End |
Category: Student Conceptual Idea.
SIA – Summit Creative Award Silver
Client: BBC | Campaign Name: Alive |
Category: Student Conceptual Product / Idea.
Adobe Design Achievement Awards Semifinalist
Project Name: Lonely Temple |
Category: Fine Art – Video Editing / Post-Production.
Adobe Design Achievement Awards Semifinalist
Client: Adidas | Campaign Name: Laundrogym |
Category: Commercial – Print / Graphic / Illustration.
Adobe Design Achievement Awards Semifinalist
Client: FCB Health | Campaign Name: The End |
Category: Fine Art – Illustration.
Curiosity. Intensity. Elegance. Humor. Ciao.
